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AI in MarketingMarketing Dive · June 23, 2026 · 5w ago

Gap brings AI to owned marketing channels across brand portfolio

<figure><div><img src="https://imgproxy.divecdn.com/wAtlNeC9wuuFZhIf04hurYb_Zu9XSRm3nXJdD0mF9us/g:ce/rs:fill:1600:900:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9HZXR0eUltYWdlcy0xMTI4MzAwOTczLmpwZw==.webp"/></div></figure><p>The retailer is leveraging partnerships with Google Cloud, Zeta Global and Publicis Sapient as part of a newly announced transformation effort.</p>
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