Google Ads MCP
officialRead-only campaign reporting and waste audits
What is Google Ads MCP?
Google's own MCP server for Ads data, built for reporting and analysis rather than campaign management. It is read-only, which is the safest access model for an AI assistant touching live ad spend.
Requirements: A Google Ads account and OAuth sign-in with read access to it.
Handles GAQL-based reporting, waste audits and performance analysis across campaigns. The repetitive nature of ad reporting makes this one of the fastest visible wins in a marketing MCP stack.
The read-only design is deliberate and worth appreciating. Meta''s equivalent supports write access, meaning an agent can change campaigns. Google''s cannot, so a misread instruction costs you nothing.
Most useful when paired with a CRM server. Ads data tells you what you spent; the CRM tells you what it became.
